The project ‘Sowing Seeds of Knowledge’ (2020-2023) is aimed at knowledge transfer from completed and ongoing research by Wageningen Research. The target group of the project consists of SMEs in the plant propagation material sector: companies active in the breeding and/or propagation of seeds, cuttings, seed potatoes, or young plants. Innova Connect makes two contributions to this project: (1) scouting results or insights from research that are relevant for SMEs; (2) organizing meetings in which these results and insights are shared with SMEs.